KES market
Google Ads in Kenya.
Our HQ — and one of Africa's most digitally mature ad markets. M-Pesa drives 70%+ of online payments, Swahili and English both convert, and Nairobi SMBs pay among the lowest CPCs on the continent.
Cities we cover
Hyper-local targeting per city.
Nairobi
Capital, biggest budgets, fastest auctions. Westlands, Karen, Lavington and Kilimani convert 2-3× better than CBD averages.
See Nairobi playbookMombasa
Coastal commerce hub. Tourism + import/export traffic. Swahili creative outperforms English here.
See Mombasa playbookKisumu
Lake Victoria gateway. Lower CPCs than Nairobi; agribusiness, fishing, fintech audiences.
See Kisumu playbookNakuru
Fastest-growing Kenyan city. Real estate, retail and education searches dominate.
See Nakuru playbookEldoret
North Rift hub. Strong agriculture + university audience; Saturday is the busiest shopping day.
See Eldoret playbookReady to launch in Kenya?
Pricing in KES. Local payment methods. Local language ad copy.
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